Teens and Fashion: Social Pressure of Brand Name Clothes

Teens and Fashion: Social Pressure of Brand Name Clothes

Teens’ lives are so fundamentally similar─both similar to each others’, even very similar to much younger children, too. Teens might try for a different part-time job, or apply to different colleges (but those jobs and colleges are not really all that different from each other, either).

However, amid all this sameness, culture extols the adolescent who is an individual─better yet, a leader of his peers. Yet we give adolescents so few outlets to actually express themselves and allow them to find a place in the social hierarchy. The result being that the slightest differences─like a brand of jeans─become invested with an incredible amount of significance.

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